Video game DDeveloper Activision Blizzard has backtracked on a new diversity tool, cleaning up its site of references to the “ranking” feature amid backlash.
The “diversity space tool”, which would allow users to rank video game avatars based on their diversity based on criteria of sexual orientation, gender identity, ethnicity, culture, body type , age and ability, would be an “optional extra” and “is not used in active game development,” Activision Blizzard wrote on Friday amid backlash to its Thursday blog post touting the system. proposed classification in its King arm.
“We want to see ourselves represented in games, we want barriers to access lowered, and we want games to be a welcoming environment for everyone,” the game’s developer said in the update.
THE WASHINGTON POST CALLS ON VIDEO GAME COMPANIES TO TAKE PART ON ABORTION
“Decisions about game content have been and always will be made by the development teams” and not just by this tool “in isolation,” the developer said.
Over the past five years, 79.2% of protagonists in top-selling games were white male avatars, according to a 2021 study cited in the blog post.
“An important principle for us at King is that all players should feel welcome,” said Jacqueline, King’s Globalization Project Manager. Chomatas said. “The intention is to inspire game teams not just at King, but across the Activision Blizzard King network, to think outside the box and challenge preconceptions about how characters look and behave.”
CLICK HERE TO LEARN MORE ABOUT THE WASHINGTON EXAMINER
Activision Blizzard hired a new head of diversity, equity and inclusion last month following a sexual harassment scandal.
The tool, which was developed in 2016, remains in beta testing.