BRENTWOOD, TN–(BUSINESS WIRE)–August 3, 2022–
Tractor Supply Company (NASDAQ: TSCO ), the largest rural lifestyle retailer in the United States, today announced an exclusive opportunity for Professional Bull Riders (PBR) fans in its Neighbor’s Club loyalty program. From August 1 through September 30, Neighbor’s Club members can enter to win a VIP bundle for two that includes a $5,000 shopping spree for Tractor Supply and an all-expenses-paid trip to Las Vegas to see the first finals of the PBR Teams series in November.
Earlier this year, PBR introduced its groundbreaking team series featuring the world’s best bull riders competing as members of one of eight teams in one-on-one bull riding games. head. After 10 scheduled events, the 2022 team season culminates with the inaugural PBR Team Series Championship at T-Mobile Arena in Las Vegas from November 4-6. Since 2021, Tractor Supply has been the official “Life Out Here” partner of PBR, including sponsorship of the PBR Team series.
“At Tractor Supply, we know our customers are passionate about PBR, so we’re thrilled to reward our biggest fans – our loyal Neighbor’s Club members – with this once-in-a-lifetime PBR experience,” said Kimberley Gardiner, SVP , CMO at Tractor Supply. “These winners will witness the thrill and excitement of the inaugural Team Series Championship. It’s literally the next best thing to being down the slide with the rider and the bull!
The PBR package is only available to Neighbor’s Club members and, in addition to the shopping spree, includes round-trip airfare, hotel accommodations, $500 spending money, VIP tickets to the finale and a VIP backstage tour – a $10,000 value.
“Our partnership with PBR has provided an exciting opportunity to engage with our customers’ passions as a sponsor and to support this dynamic sport as the league evolves and grows with the Teams Series.”
About Tractor Supply Company
Tractor Supply Company (NASDAQ: TSCO), the largest rural lifestyle retailer in the United States, is passionate about its unique niche, targeting the needs of recreational farmers, ranchers and anyone who enjoys living the lifestyle. rural, for more than 80 years. years. Tractor Supply offers a wide range of products needed to care for home, earth, pets and animals with an emphasis on product localization, exclusive brands and legendary customer service for the style of Life Out Here. With nearly 48,000 team members, the company’s physical store assets, combined with its digital capabilities, provide customers with the convenience of buying the products they need anytime, anywhere and from the way they choose at the everyday low prices they deserve. As of June 25, 2022, the Company operated 2,016 Tractor Supply stores in 49 states, a consumer mobile app and an e-commerce website at www.TractorSupply.com.
Tractor Supply Company also owns and operates Petsense, a specialty pet supply retailer focused on serving the needs of pet owners, primarily in small to medium-sized communities, and offering a variety of products and pet services. As of June 25, 2022, the Company operated 178 Petsense stores in 23 states. For more information about Petsense, visit www.Petsense.com.
About the PBR (Professional Bull Riders) Team Series:
The PBR Team Series is a new elite league featuring the world’s best bull riders who compete as teams in five-on-five bull matches over an 11-event season beginning in July and culminating in a championship by team at the T-Mobile Arena in Las Vegas from November 4-6. . In the 2022 season, each of the eight teams representing teams in Austin, TX; Fort Worth, TX; Glendale, Arizona; Kansas City, Missouri; Nashville, TN; Oklahoma City, okay; Ridgedale, Missouri; and Winston-Salem, North Carolina, will host a three-day homestand. There are also neutral site games in Cheyenne, WY and Anaheim, CA. To determine team rosters, the league held a runners’ draft on May 23 before the start of the 2022 season from among all bull runners who declared themselves for the draft during a league eligibility window. .
The PBR Team series builds on the existing structure of professional riding with the same basic rules for judging and scoring qualified 8-second bullfights. Events are held in a tournament-like format with all teams competing in head-to-head matchups against a different opponent each day. Each game features five racers per team competing against another team. Full teams are made up of seven riders on the base roster and three members of the practice squad. The team with the highest overall score of qualified runs among its runners is declared the winner of each match. The event winner is the team with the most wins in an event, with a special bonus round designed as a tiebreaker to determine the event’s final standings. All events of the PBR Team series will air on the CBS Television Network, streamed live on Paramount+, CBS Sports Network or RidePass on Pluto TV.
Show source version on businesswire.com:https://www.businesswire.com/news/home/20220803005212/en/
CONTACT: Tractor Supply Company
Mary Winn Pilkington (615) 440-4212
Rachel Layton Smith (765) 524-9465
KEYWORD: UNITED STATES NORTH AMERICA NEVADA TENNESSEE
INDUSTRY KEYWORD: WOMEN OTHER SPORTS PETS SPORTS MEN OTHER RETAIL EVENTS/CONCERTS SPECIALTY OTHER ENTERTAINMENT CONSUMER GENERAL SPORTS RETAIL RODEO ENTERTAINMENT GENERAL ENTERTAINMENT LIFESTYLE EXTREME SPORTS OTHER CONSUMER AGRICULTURE RETAIL ONLINE NATURAL RESOURCES
SOURCE: Tractor Supply Company
Copyright BusinessWire 2022.
PUB: 08/03/2022 10:00 a.m. / DISC: 08/03/2022 10:02 a.m.