‘Multi-console AAA title with major third-party studio integration’ announced at San Diego Comic-Con.

First title planned for 2023

Funko Inc. (Nasdaq: FNKO), a leading pop culture and lifestyle brand, announced plans to enter the multi-billion dollar video game market at Hall H-Pop! Panel discussion on the last day of San Diego Comic-Con. Through Funko’s collaboration with developer 10:10 Games, the companies’ first co-production will be a AAA Action Platform in 2023. Led by video game developer and five-time BAFTA award winner Jon Burton10:10 Games brought together some of the best creators in the industry to develop it.

“Creating iconic products that emotionally connect fans to their favorite fandoms is critical to every product portfolio decision,” said Andrew PerlmutterCEO of Funko. “By partnering with 10:10 Games and bringing in the best creators in the business, we will have the talent to deliver games that reflect Funko’s a unique appearance through its varied ranges and products.’

Funko is an iconic brand that truly understands the ingredients needed to develop a world-class video game,” said Arthur Parson, design director for 10:10 Games. “10:10 Games is thrilled to bring a new experience to life for its fans and video gamers.”

Funko and 10:10 Games will focus on developing AAA content for current and next-gen consoles and PCs with the as yet untitled release. During the panel, the management team shared that this first game, in addition to being an action platformer, will get major third-party studio integration and should have a “T” for teens. The trailer released during the presentation is available here.


Founded in the summer of 2021 by industry veterans, 10:10 Games was created with a vision to create an inclusive, collaborative and welcoming studio for all, a studio where the team is empowered to do their best every day, and a studio that creates amazing games that engage and exhilarate gamers around the world.


Based at Everett, Washington, Funko is a leading pop culture lifestyle brand. Funko designs, sources and distributes licensed pop culture merchandise in multiple categories including vinyl figures, board games, action toys, plush, clothing, homewares and accessories for consumers who are looking for tangible ways to connect with their favorite brands and pop culture characters. Learn more at and follow us on Twitter (@OriginalFunko) and Instagram (@OriginalFunko).

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This press release contains forward-looking statements within the meaning of the Private Securities Litigation Reform Act of 1995. All statements in this press release that do not relate to historical facts should be considered forward-looking statements, including statements regarding release date of all video game titles. These forward-looking statements are based on management’s current expectations. These statements are not promises or guarantees, but involve known and unknown risks, uncertainties and other important factors that may cause Funko’s that actual results, performance or achievements may differ materially from any future results, performance or achievements expressed or implied by the forward-looking statements, including, but not limited to, the following: risks relating to the continued level of popularity of Funko’s products with consumers; the impact of COVID-19 on our business, financial results and financial condition; its ability to maintain and realize the full value of its license agreements; economic downturns and changes in the retail industry and its consumer product markets; Funko’s ability to maintain relationships with retail customers and distributors; Funko’s its ability to compete effectively and manage its growth; gross margin fluctuations; reliance on third party content development and creation; ; Funko’s use of third-party manufacturing; risks related to Funko’s international operations and geographical concentration of operations; and the possibility or existence of global and regional economic downturns. These and other important factors discussed under “Risk Factors” in Funko’s quarterly report on Form 10-Q for the quarter ended March 31, 2022 and its other deposits with the Security and Exchange Commission could cause actual results to differ materially from those indicated by the forward-looking statements made in this press release. These forward-looking statements represent management’s estimates as of the date of this press release. Whereas Funko may choose to update these forward-looking statements at some time in the future, it disclaims any obligation to do so, even if subsequent events change its views. These forward-looking statements should not be construed as representing Funko’s seen on any date after the date of this press release.

Media Contacts

Jessica Piha Grafstein


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